Under the Tuscan Sun: Eh Design Group's Award-Winning Hongbao Tianxi

Blending Classical Architecture with Italian Culture in a Unique Sales Center Design

Unveiling the Hongbao Tianxi, a unique sales center design by Eh Design Group that marries classical architecture with Italian culture, earning it the Silver A' Interior Space, Retail and Exhibition Design Award in 2022.

Stepping into the Hongbao Tianxi designed by Eh Design Group is like stepping into another century. The design team ingeniously integrated the forms of classical architecture, the style of Italian culture, and the charm of a century-old city. The result is a unique sales center that transports visitors under the Tuscan sun.

The building's unique properties lie in its harmonious blend of architecture and space. Arched shapes are strategically placed throughout the building, lending a gentle, even soft, artistic vibe. The interior and exterior designs resonate with each other, creating a sense of spaciousness and openness that is both inviting and intriguing.

Upon entering the reception hall, visitors immediately sense the order and fluidity of the space. The avant-garde red and sophisticated brown color scheme defies the lifeless and cold nature of the materials, conveying warmth throughout the space. The style of the arcs, the use of light and shadow, and the architectural language all contribute to a unified whole that leads to a pioneering stage.

The design realization technology is equally impressive. The light strip above the sand table hovers lightly within the space, its running shape recalling and inspiring the flow of architecture's poetic nature. The result is a space where only architecture's true nature shines through, creating an elegant space.

The design specifications further enhance the space's appeal. The brick-red sofa in the sofa area echoes the tone of the wall, while the arched floor-to-ceiling windows enhance the rhythm of the space and the connection to the outdoor scenery. The bar counter continues the overall fashionable retro style, with a neat and synchronized layout, different materials bringing different colors and texture changes, and the right orange lighting adding a sense of elegance and luxury.

The Hongbao Tianxi Marketing Center is a testament to Eh Design Group's innovative approach to design. It's no wonder that this unique sales center, which started in Shanghai in August 2021 and finished in Tangshan in November 2021, was awarded Silver in A' Interior Space, Retail and Exhibition Design Award in 2022. This prestigious award is given to top-of-the-line, creative, and professionally remarkable designs that illustrate outstanding expertise and innovation.


Project Details and Credits

Project Designers: EH DESIGN GROUP
Image Credits: Imagie#1: photographer ingallery Imagie#2: photographer ingallery Imagie#3: photographer ingallery Imagie#4: photographer ingallery Imagie#5: photographer ingallery
Project Team Members: EH DESIGN GROUP
Project Name: Hongbao Tianxi
Project Client: EH DESIGN GROUP


 Hongbao Tianxi  IMG #2
 Hongbao Tianxi  IMG #3
 Hongbao Tianxi  IMG #4
 Hongbao Tianxi  IMG #5
 Hongbao Tianxi  IMG #5

Read More on Design Radiant